Packaging Design

Color Man Food is a company that mainly distributes and trades food and beverages, such as soy sauce, fish sauce, chili sauce, instant noodles, instant coffee, ....

As a designer working with Color Man Food, I undertook several projects, each with unique characteristics. I communicated directly with the Marketing team to ensure the designs match the brand image and meet user tastes.

Services

Art Direction
Packaging

Clients

Color Man Food

Year

2021 - 2022

Roasted Ground Coffee

Color Man roasted and ground coffee has the rich flavor of Dak Lak coffee. The stamp image on the design reminds you of a gift sent to you from far away. The illustrations and text on each package tell a story about the coffee beans in Dak Lak. Coffee beans are selected from ripe fruit, combined with a unique roasting method to create 2 lines of coffee products. Color Man's product set is a gift sent specifically to guests who are passionate about the original coffee flavor.

Flavoured salt

Salt is an indispensable spice in daily life. Besides fine salt and foam salt, side salts such as pepper salt, lemongrass salt, and shrimp salt are used very often in every family.

The labels are designed in the simplest way, the pattern of each label is stylized based on the shape of each type of salt. Use colors, names and patterns to differentiate each type of salt.

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Dipping Sauce

Color Man 2 protein dipping sauce is made from pure anchovy fish sauce, poured from a closed production line to create a rich, delicious dipping sauce. The design uses the image of drops of dipping sauce with distinctive colors to express the deliciousness of the product whether dipping or seasoning the dish. The product brings delicious meals to the family.